From tradition to technology: The evolution of sports betting in South Africa The Mail & Guardian

The Gambling Act of 1965 officially banned all forms of gambling except betting on horse racing. Towards the end of the 1970s casinos started operating in the independent areas called homelands. Only native South Africans lived in these areas and most weren’t able to access such establishments. Figures from 1995 such there were as many as 2000 illegal casinos operating in the country. From the very beginning, the country has put rushing limitations on gambling (including sports betting) since 1673. In 1965, the Gambling Act prohibited diverse types of sports betting except for horse racing.

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• Roulette, which has been traditionally popular in land-based casinos, is now growing online.
• A reputable sportsbook would have a large selection of markets for both pre-match betting and live betting, thereby allowing bettors lots of options to stake wagers on ongoing events.
• This shift allowed bettors to place wagers from the comfort of home using computers or mobile devices.
• Each sport has its uniqueness, affecting how bets are structured and odds are calculated.
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• There have been numerous attempts over the years to make online casinos legal.
• And about half of them actively use bookmakers to turn their hobby into a way to earn extra money.

This transformation reflects the shifting preferences of consumers, concurrently showcasing the remarkable adaptive capacity of the industry in modern technological advancements. Examining this journey illuminates the intersection of tradition and innovation in one of Africa’s burgeoning gambling markets. With a population of over 1.2 billion people, Africa has a vast untapped market for iGaming and betting.

Resolving any problems bettors could run across on the site depends on good customer service. Depending on live chat, email, or phone, reliable help enables quick resolution of any questions or issues. For users who place bets across live events in various time zones, 24-hour customer assistance is very helpful. Traditional Payment OptionsMost betting sites accept bank cards, e-wallets, and bank transfers.

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There needs to be a consideration for the local audience, what they want to bet on and how they will make use of our platform” concludes Chelin. Policymakers on the African continent are also expected to start contemplating the same issue as more people take up betting, driven by the internet on the continent. In the US, the industry has seen a major boost as the market has become more liberalised. Betting on sport is now legal in 38 states, with Missouri set to become the 39th state in 2025, as well as the District of Columbia. While having a big focus on the sports part of the market, MultiChoice has offerings beyond this. Each site has its strengths, like betting live during the fight or options to cash out.

As well as to uphold and maintain the image of the South African gambling industry on a global level. Sports betting operators require a valid license to operate in the country. Such licenses are issued by the Provincial Licensing Authorities, one per province. You can find more details on betting law and related topics on our Betting Law page. We have also created a few useful and strategic tips to ensure your online betting safety. Many sportsbooks offer bets on football, basketball, tennis, and horse racing, along with esports and entertainment events.

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• At any rate, optimism has returned to the South African economy, as most top executives are confident in the country’s future, and are temping up their plans for investment.
• The main provider is the WCGRB, Western Cape Gambling and Racing Board, but there are actually a licensing board located in each province.
• Globally, betting and gambling activity, particularly in sport, is on the rise.
• While it’s true that advertising and sponsorships can only take you so far, they do make a significant difference.

“The online betting space has changed dramatically over the years, but its evolution is far from over,” says Chelin. “American sports have seen a steady rise in interest in South Africa with events like the Basketball African League and the NFL Experience bringing fans closer to these sports. This, along with the addition of ESPN, have contributed to a spike online betting in betting on US sports,” says Chelin. In June 2021, the group paid $281.5m to increase its stake in BetKing, a digital and sports entertainment platform that focuses on Africa, to 49%.

From the time gambling was introduced in East Africa it was a niche activity enjoyed by a few participants in society mostly foreigners and specific groups. It was not a main stream activity but mainly confined to casinos with expatriates and elites making up the bulk of their customers (1). There were also national lotteries mostly having the general public as users running in the East African countries which people bought tickets and wait for the draws to see if they won.

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The evolution of sports betting in South Africa from tradition to technology underscores the dynamic nature of the industry and its adaptation to changing times. From humble beginnings rooted in horse racing wagering to the digital age of online betting platforms and mobile apps, the journey reflects the convergence of tradition and innovation. As the industry continues to evolve, stakeholders must embrace technological advancements while prioritising responsible gambling practices to guarantee a safe and enjoyable betting experience for all.

Welcome to Bet & Win, your comparison site and review guide for the best and most popular sport betting, lucky numbers and casino games sites in South Africa. We have put online betting sites in South Africa to the test and picked only the best offers for you, so you can place your bets online in a fun and safe way. Anyone looking for somewhere to place their sports bets should look for a licensed online betting site. There are currently nine boards in South Africa who are able to license online betting sites. The main provider is the WCGRB, Western Cape Gambling and Racing Board, but there are actually a licensing board located in each province. So far, there are 32 licensed online websites at which South Africans can gamble legally.

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While traditional sports such as soccer, rugby and cricket will likely be mainstays of the sports betting sector for some time to come in South Africa, a growing number of niche sports are attracting bettors too. Whether it’s table tennis, darts, mixed martial arts, or the rise of celebrity boxing bouts, all have attracted growing interest from punters. US sports such as the National Basketball Association (NBA)  and National Football League (NFL) have also attracted a new betting audience in South Africa. The major online bookmakers in South Africa offer sign up bonuses for new customers and provide you with free bets to use when you start betting online.

• By using the 1Win bonus code South Africa, you can amplify your initial deposit, giving you a trusted base to explore what the platform has to offer.
• The NGB’s strategic intent is to sustain and grow its regulatory capability to position South Africa as the pre-eminent jurisdiction with an exemplary and effectively regulated gambling industry.
• Moreover, the advent of online gambling has revolutionised the industry, providing players with unprecedented access to diverse platforms and betting opportunities.
• By increasing financial awareness and promoting responsible gambling, we can help people make informed decisions and avoid unnecessary financial risks,” Manyike concluded.
• There are a number of websites that allow players to bet on the latest rugby games, but not if other online gambling services are offered.

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In addition you can play Live Dealer games by award-winning game supplier Evolution Gaming on most online betting sites. The Live Games content is very varied, ranging from Game Show games such as Crazy Time, Megaball to Dream Catcher and the thrilling Lightning games range. Another great advantage is live broadcasting of sporting events, particularly for well-liked sports like rugby, football, and cricket.

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The online gambling industry has been regulated in Kenya ever since the Gaming Bill was adopted in 2019. However, many iGaming companies decided to abandon this market once the government threatened to introduce an additional 20% tax on casino stakes, as the prospect of investing in an unstable market was by no means appealing. The lack of traditional banking infrastructure in many African countries presents a challenge for the iGaming and betting industry. However, this has also given rise to innovative payment solutions that cater to the needs of African players, such as mobile money and cryptocurrency. Mobile penetration in Africa is among the highest in the world, and mobile devices are the primary means of accessing the internet.

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Hence, when accessing the live version of this game in online casinos, African players have the chance to recreate an authentic dealer gambling experience right from the comfort of their homes. As part of our analysis of the online gambling sector in Africa, we find it necessary to elaborate on the great role live casino games have played in the expansion of the industry throughout the continent. In Uganda, the regulatory online gambling act was promulgated as the Lotteries and Gaming Act was released in 2016. And although there are no actual stipulations that actually refer to online gambling, the legalisation of sportsbooks has been formally licensed by the Ugandan National Gaming Board.

Their customers are quite a broad range from those who enjoy a small dabble and do it for fun to serious players who want to make a tremendous wager. Prior to 1996, all gambling in South Africa was illegal except for betting on horse races. The Constitution then established that gambling and wagering were legally competent, and so it became necessary to coordinate matters on a provincial and national level. A well-thought-out strategy transforms random betting into a purposeful activity. To maximize your experience, learning the 1Win bonus casino how to use can give you an added advantage in boosting your gameplay.

The evolution of sports betting in South Africa has been influenced by changes in regulatory frameworks and legislation. The legal landscape underwent significant transformations, with the legalisation of online sports betting in 2004 under the National Gambling Act. This legislative change provided a regulatory framework for operators to offer online betting services, encouraging competition and innovation in the market.

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Safety, trust, licensingEnsure that the sportsbook you’re signing up for is licensed. Most South African sportsbooks do this, as they fall under the regulation and oversight of a reputable gaming authority. The UEFA Champions League 2025 season has been packed with drama, big goals, and surprise results. As the competition heads toward the final, football fans across South Africa are following every twist and turn.

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The region’s growing middle class and increased access to mobile devices and the internet are expected to further fuel growth. Software developers are developing sports betting features that focus on personalisation where your previous betting performance will be taken into account using recommendation engines. This helps punters make better informed decisions based on their betting and improves the whole sports betting experience.

The full research paper by Robinson Mbae and Edmond Machengete explores the relationship of sports betting with digital credit, looking at how these have prevailed, the common consumer and amounts bet and borrowed. It also explores the role of regulation and education, and why its impact on financial inclusion and exclusion. The Legal LandscapeThe legality of sports betting in South Africa is a relatively recent development.

There has been rapid growth of women punters regularly betting in recent years, growing from 20% of new acquisitions in 2021 to 40% in 2023. There is no ‘one size fits all’ when it comes to choosing the right online betting site. Each site has its pros and cons and it all comes back to your individual preferences. Our team has put together extensive reviews to support your research so that you can make the right choice. Go through our list of Best Betting Sites, compare and then pick the one that feels right.

It is uncertain whether this type of gambling will ever become legal in South Africa. Given the rapid expansion of the Internet across the continent and its good availability, the football fan base and audience in other sports continues to grow. The main focus of betting is among young people under the age of 25, most of whom, moreover, are unemployed and see betting as an opportunity to get good winnings. The main reason behind this game’s outstanding popularity lies in the small house edge value it has, which is actually the lowest one of all the available card games in online casinos.